Audience Trends into 2023…

Written by on November 29, 2022

Are you a creative, or venue, wondering when audiences are going to return to any semblance of pre-pandemic behaviour???

Us too!!!!

Let us introduce you to Patternmakers…

We here at 3MDR really value their insights and how they wrangle data to be useful and applicable in the real world.

Patternmakers: We believe in the power of insight to help good causes change the world.

Here’s a bit of what they reckon is going on right now and what things might look like in 2023:

  • Gradual improvements in confidence are evident.
  • Audiences are feeling positive about attending events right now.
  • Attendance frequency is yet to return to pre-pandemic levels.
  • Spending levels are not increasing.
  • Full recovery will take time.

Looking forward, these seem to be the audience trends for the near future:

For more info and to sign up to receive updates head to patternmakers.com.au


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